About Me
Hi there! I'm Rachel Moskowitz Levin.
I'm an audience strategist, digital marketing expert, and trending news editor based in Boston. I have a BA in Media Communications, with minors in French, journalism, and advertising from the University of Delaware.
You're probably wondering why I consider myself the "Swiss Army knife" of media and marketing. Simply put, l'm a wearer of many hats. My journey began as a digital marketing strategist at Brafton, a fast-paced content marketing agency. My premium clients spanned healthcare, finance, manufacturing, beauty, and more. My role encompassed everything from organic social media and paid advertising to newsletter strategy.
Fast forward, I became the head of audience & marketing at Reviewed. I led social media & newsletter strategies, served as the liaison between Reviewed, USA TODAY, and local Gannett properties, and oversaw partnerships with news aggregators like Yahoo, MSN, and Apple News.
When I wasn't doing that, I was sifting through performance data to improve strategies, creating social videos, facilitating affiliate opportunities, and assigning & editing trending news stories. You can catch my bylines on Reviewed, USA TODAY, Yahoo, and MSN, among others.
When I'm not at work, you can find me exploring Boston's dining scene, hanging out with my cat, Chuck, and lounging on a beach somewhere warm and sunny.
I'm an audience strategist, digital marketing expert, and trending news editor based in Boston. I have a BA in Media Communications, with minors in French, journalism, and advertising from the University of Delaware.
You're probably wondering why I consider myself the "Swiss Army knife" of media and marketing. Simply put, l'm a wearer of many hats. My journey began as a digital marketing strategist at Brafton, a fast-paced content marketing agency. My premium clients spanned healthcare, finance, manufacturing, beauty, and more. My role encompassed everything from organic social media and paid advertising to newsletter strategy.
Fast forward, I became the head of audience & marketing at Reviewed. I led social media & newsletter strategies, served as the liaison between Reviewed, USA TODAY, and local Gannett properties, and oversaw partnerships with news aggregators like Yahoo, MSN, and Apple News.
When I wasn't doing that, I was sifting through performance data to improve strategies, creating social videos, facilitating affiliate opportunities, and assigning & editing trending news stories. You can catch my bylines on Reviewed, USA TODAY, Yahoo, and MSN, among others.
When I'm not at work, you can find me exploring Boston's dining scene, hanging out with my cat, Chuck, and lounging on a beach somewhere warm and sunny.
My Resume
Recommendations
“Because she is such a people-person, she was always willing to step-up when it came to training new team members or putting on a Brafton company event. She is truly a selfless person and the epitome of a team player. I’m grateful I was able to have a small impact on her career and I know she will only continue to go up from here.”
– Allie Stone, Vice President NAM Marketing, Former Brafton Direct Manager
“Rachel spent five years at Reviewed, steadily advancing in her career as the company grew and the demand for her talents increased. In a business with short deadlines and constant challenges, Rachel was always at the front of the pack, raising her hand and asking how she could help. I imagine you know that that level of dedication is a rare and precious commodity.”
– David Kender, Editor in Chief, Direct Manager at USA TODAY’s Reviewed
“Rachel’s focused not only on the experience our visitors have once they make it into our ecosystem, but on who they are, where they are, what their motivations are, what can make their lives easier, and how we can surprise and delight them. She’s not afraid to ask questions, advocate for the right things even when they mean more work, and she has a vision for the future of the experiences we deliver.”
– Ben Garves, Director of
Product &
Operations, Direct Manager at USA TODAY’s Reviewed
“Rachel approaches her daily workload with a maturity and savvy that few exhibit, and is equally a key component fostering company culture as she is a monster in managing her accounts and helping discriminating clients reach their full potential in engaging with their audience across channels.”
– Sean Greene, Director of
Sales at Blacksmith Agency, Former Brafton Colleague
Awards & Recognition
